Hospitality and Sponsorship

The Blenheim Palace International Horse Trials offers a range of great value opportunities for organisations who wish to associate themselves with the excellent brand values of the event, with premium sponsorship opportunities targeting affluent audiences and reaching the highest A/B1 demographic profiles for supporters of any sport.

It also enables organisations and their guests to get close to the world’s leading eventers both equine and human(!) or simply relax and have a fabulous day out with colleagues or guests in a unique and aspirational setting, have lunch and maybe do some business.

The event's atmosphere is friendly and exciting and the organisation efficient and effective, attracting over 60,000 spectators with an upmarket audience profile every year. Eventing is inclusive, a sport for all the family whether watching or competing, and has a clean, healthy image and is a unique sport where men and women compete against each other on equal terms.

Over 4.3 million people ride in Great Britain each year and over 33% of the population have an interest in equine sport (excluding racing) and Britain is one of the most successful nations in the sport with an enviable collection of  European, World and  Olympic team and individual medals.

The event can offer a range of benefits for companies wanting to be engaged with the event across all four days of competition and these are tailored to meet the individual companies’ objectives and budget. The event has enjoyed long and successful title sponsorship associations with a number of major international and equestrian brands and adopts a partnership approach with all levels of sponsor.